Exhibitor Information
Exhibitor Updates

2018 Festival is September 15 and 16 in Old Mill Park

Apply on Zapplication! between Jan 15 and April 15, 2018

Apply January 15 to April 15 for the early price of $37.
Application fee goes to $47 for the final week of April 16-22.

Click for Exhibitor FAQ

For 61 years The Mill Valley Fall Arts Festival has been recognized as a fine art and craft show of high quality original artwork. The Festival draws well-educated buyers from nearby affluent neighborhoods of Marin County and the greater San Francisco Bay Area. The event provides an exceptional opportunity for the sale of unique, creative and high-end work.

Please check out the image submission specifications at:  http://www.zapplication.org/images.phtml

**If you need help formatting your images, go to the Zapplication Help page (http://www.zapplication.org/zapphelp.phtml) and click Digital Imaging Tutorials and Resources... under "Images", click the first link to watch a tutorial video.

Jury Process
Artists who submit their work to the Mill Valley Fall Arts Festival are judged by six highly respected artists and craftsman and the occasional gallery owner or rep to vote on each submission. The artists with the highest average scores are admitted to the September Festival.

The fairness of this system has always been appreciated by the applying artists and the volunteers who run the Mill Valley Fall Arts Festival. Over the years we have made refinements to the process in hope of keeping the process fair and equal. However, this year we decided to make a couple of refinements to the process in the hope of improving it.

The Festival is split evenly between art and craft. This year that we split the jurors in half, with three artists judging the fine art submissions, and three craftsmen judging the fine craft submissions. The first group included a painter, a sculptor, and a photographer; and the second included a jeweler, a ceramicist, and a woodworker.

We are very happy with the results, and we hope the artists and visitors are as well.

Every year the Festival Committee selects a different panel of jurors selected from a pool of names suggested by the Board of directors, The Mill Valley Fall Arts Festival Committee and from within the community. The panel is composed of professional artists, educators, and gallery owners with a balanced understanding of media.

The jury makes their selection from the following categories: Ceramics - Functional, Ceramics - Sculptural, Clothing, Digital, Fiber & Paper, Glass, Jewelry- non-precious, Jewelry- precious, Mixed Media (must be 2 or more different materials), Other, Painting (includes pastels), Photography, Printmaking, Graphics & Drawing, Sculpture, & Woodwork.

Five Images
This year we are pleased to be working with Zapplication. To ensure anonymity, each applicant is assigned a number used throughout the jurying process. The panels view all five images simultaneously. The viewing sequence (left to right) is decided by the applicant who indicates the sequence on the entry form. Images are shown once to review all work submitted in a particular category, then a second time to score each set of images within that category. Applications will be juried by a panel of our hand chosen jurors as in the past, but viewed electronically.

Jury System and Scores
The applicant is not identified, and critical or editorial comments which might influence other jurors are not allowed. If a juror desires technical information, dimensions or a description of the materials used, the one-sentence description supplied by the artist on the Entry Form is read. There are several factors that can affect an individual artist's total point score:

  • Different panels of jurors have differing opinions in making comparative judgment on the quality of work within a particular category.
  • The number of artists being juried in a specific category can vary widely from year to year. These numbers alone can influence the results of comparative  evaluation in that category.

The same artist who may apply with the same images in the same category for several successive years may be accepted in some years and not in others. For example, the score of 20 in one year may be considered high. That same score in another year may be low compared to the rest of the category. The Committee, therefore, feels that the individual numerical scores can be deceptive and relative only to that year of application.

The jurors score each set of images 1,2,3,4,5,6,7. (We have adopted this scale, instead of the 1,2,3,4, and 5 scoring system formerly used, with the aim of ruling out random chance and providing a wider midrange.) These scores are tabulated by an experienced crew from the Committee and rechecked by a different team for accuracy. Final scores are determined and recorded next to each applicant's individual number. Applications will be juried by a panel of our hand chosen jurors as in the past, but viewed electronically.

The Standards Committee of the Mill Valley Fall Arts Festival will review exhibits during the Festival for compatibility with images presented to the jurying process. All artwork exhibited must be consistent with that originally submitted for jurying, and must also meet the eligibility requirements stated in your application information package (see "Application Information"). Any work that differs from that shown in the images must clearly be an outgrowth or evolution of the juried work, and of the same quality. All items exhibited, in whatever price range, must be of consistent quality.

Application Regulations and Restrictions

  • No work by apprentices or employees will be accepted.
    No commercial agents, dealers or manufacturers may enter.
  • No kits, music cassettes, commercial molds, tumbled stones, embellished objects, ivory, edible art, plants, flowers, T-Shirts, manufactured clothing, or any other manufactured items may be submitted.
  • Copies of your work are NOT acceptable for sale unless they are categorized as noted below in the giclee section. (This includes commercially published books, posters or cards taken from photographs, drawings, prints or paintings.)
  • New Giclee Policy: The sale of LIMITED editions of high quality 'giclee' reproductions of original art available for sale in the categories of Painting, Graphics and Prints, will be accepted when following these guidelines: (Reproductions on archival paper or canvas, clearly listed / labeled as reproductions may be displayed IN BINS ONLY, mounted, matted or framed. This policy excludes color Xerox and reworked , hand colored reproductions.)
  • Three-dimensional work which has been produced by anyone other than the artist applying is not acceptable.
  • The proportion of works shown should reflect that shown in the images presented for jurying. That is, if four images show major pieces, and one shows samples of pieces from a lower price range, the artist's display should show predominantly major pieces.
  • You must be present at your booth for the full two days of the Festival.
  • All exhibited work must be original and produced solely by the applicant. All the work you intend to exhibit must be represented by your slides. (You may apply separately in more than one category, but you must exhibit only in those categories for which you have been juried/accepted.)
  • The Standards Committee reserves the right to remove from the Festival any work it considers unsuitable. If the work you show at the Festival is not representative of your slides, you will be asked to remove that work. Continuing to show and sell unacceptable items will result in disqualification from future Festivals.

Every year the Festival Committee selects a different panel of jurors selected from a pool of names suggested by the Board of directors, The Mill Valley Fall Arts Festival Committee and from within the community. The panel is composed of professional artists, educators, and gallery owners with a balanced understanding of media.

The 2017 Jurors are:

Sharon Paster
Eileen Goldenberg
Stephen Schumm
Heather Wilcoxon
Phyllis Thelen
Eileen Gerstein

Sharon Paster
Sharon has been exploring abstraction more and more over the years, but-even with her representational pieces-she is focusing on the vibration of matter and how our world exists right on the edge of chaos, in almost constant flux. Retaining a sense of gestural animation in her work is important. She also uses a lot of glazes and scribbles to convey the depth of space wherever she can. She works with oil and mixed media. Sharon is also drawn to the figure, and the challenge of conveying the personality within. These life size sculptures are figured in plaster.
Eileen Goldenberg
Eileen's ceramics are all original designs that she has developed over the past 35 years. The work is hand thrown, high fired porcelain, using black and white sgraffito for the line element. She has also developed a few signature glazes: the most popular, called Ice Flow, creates a textured surface that resembles ice breaking up. Her encaustic paintings explore material, color and space by combining ordered, repetitive elements (some pieces can have over 10,000 elements) with visual texture and translucency, simultaneously revealing and concealing.
Stephen Schumm
Stephen has been working with glass since 1975. Initially with stained glass, that led to experiments making sheets of rippled glass. A glassblowing apprenticeship sealed the deal by 1978. Since then he has enjoyed the possibilities of both hot glass and traditional stained glass. He has had the good fortune to work with several hot and cold studios through the years producing copious amounts of art glass.He also works in watercolor and acrylic.
Heather Wilcoxon
Heather practices mono prints, drawings, paintings and paperworks. She is a teacher, gallery artist and multiple award winner, awarded fellowships and residencies. She is an activist and resides on the Sausalito waterfront in a colorful houseboat.
Phyllis Thelen
Phyllis is an experimental artist creating sculptural forms out of organic materials. The sculptures are made out of materials, including barks, pods, plant stalks, banana leaves, bamboo shields and shells. Phyllis is a Founder of Art Works Downtown, the Marin Ballet Association, and Youth in Arts. She chaired the San Rafael Cultural Affairs Commission, and has been listed in Who's Who of American Women. In 2010 she was selected as "Marin Master" for the Marin Art Festival and also received the Cultural Treasure Award from the Marin Cultural Services Commission.
Eileen Gerstein
Eileen is versed in many mediums. She has been a metalsmith for over thirty years, studying various techniques with over a dozen jewelry artists and lecturing and teaching as a guest instructor in many venues. Eileen is an accomplished metalsmith in the ancient technique of Kombu, specializing in hollow formed jewelry. Currently, she is exploring the depth of her knowledge using precious metals in experimental techniques. She is also an accomplished figurative artist, running her own figure drawing group for over thirty years as well as expressing herself through hand-built clay figures.
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Park Layout, Booth Sizes & Fees
Shown below are sample booth spaces (indicated by the red tape on the ground) and an overall feel for what the park is like. The beautiful park setting is a combination of shaded areas amongst redwood trees and sunny open areas.

The booth sizes and fees range from 8' X 8' up to 10' X 20' and are priced accordingly, ($425 - $1050).

Rental Booths & Tables are available!

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